Matt Stramel

Source: The WISEcode Standard v1.0, Sections 4.1 and 4.2. Why this article exists The Wc-UPF score is a powerful tool, but it is intentionally one specific kind of measurement. Sections 4.1 and 4.2...

Source: The WISEcode Standard v1.0, Sections 2.1, 4–6, and 8. How a tier is assigned A product's Wc-UPF score has three inputs (Section 6): Sum of ingredient weights — every ingredient is mapped ...

Source: The WISEcode Standard v1.0, Sections 2.1–2.3. What the Standard is for Section 2.2 lists the intended applications: Pre-packaged foods and beverages sold in retail environments Ingredient ...

A plain-language overview of the WISEcode Standard v1.0 (Feb 13, 2026). What is the WISEcode Standard? The WISEcode Standard is a public specification that defines what "ultra-processed" actually m...

Source: The WISEcode Standard v1.0, Foreword and Section 1. The short answer NOVA was the first widely used UPF classification system and has been valuable in epidemiology. But Section 1.1 of the S...

The WISEcode UPF Detector™ App is designed to give you clear answers without asking for more information than necessary. This article summarizes how data is handled when you use the app. What you d...

WISEcode's mission is simple: bring clarity to packaged foods. This article explains what that means in practice and who is behind the platform. The problem we are solving About 70 percent of what ...

WISEcode's classification engine applies a sugar penalty to any product that derives more than 20 percent of its calories from added sugar. This article explains why the rule exists and how it inte...

The Nutrition Facts Panel on packaged food describes a small set of macronutrients, a few vitamins and minerals, and a serving size. It is useful, but it does not describe how a food is actually ma...

The term "ultra-processed" is used widely in news coverage and product marketing, but it is rarely defined with precision. This article explains how WISEcode defines ultra-processed at the ingredie...